ST. JOHNSTONE FOOTBALL CLUB

CASE STUDY: CUP MERCHANDISE

REQUIREMENT

During the 20/21 Scottish Football season, St Johnstone Football Club made history becoming one of only four teams to win a domestic cup double in Scotland.

The greatest season in the club's history, St. Johnstone Football Club needed a range of cup merchandise to commemorate not one, but two, successful cup campaigns.


SOLUTION

Launching a range of commemorative T-shirts, both on the full-time whistles of each semi-final and final, captured the immediate excitement around the result; before a more comprehensive range of clothing was added.

To mark the significance of the occasion, we also sourced, finished and delivered a cup-final jersey for the both the playing squad and fans, within the limited timeframes both semi-finals and finals.

IMPACT

Both Cup Campaigns delivered fantastic results for the club and supporters, marking one of Scottish Football's greatest achievements.

With all orders finished and fulfilled remotely, we took the pressures off the club during an incessantly busy period, as fans snapped up merchandise to bring them closer to both events following a year of restrictions.

Delivered in time for both finals, our merchandise offering added to the matchday experience for supporters forced to watch from home.